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Professional Experience
Sr. Project Manager
TATTOO Brand Strategy - San Francisco(Since April 2010)
Responsibilities
- Conduct one-on-one consumer interviews, gathering qualitative research and insights.
- Author brand and marketing strategy for clients including Discovery Networks, Kraft/Cadbury, and others.
- Manage all aspects of projects from proposal development through report presentation, providing direction to a team of six Associate Project & Brand Managers
- Develop final reports for clients, author new business proposals and budgets.
Associate Product Manager
Peek - San Francisco, CA (September 2009 - April 2010)
Responsibilities
- Helped shape the mobile device startupʼs short, mid, and long term product roadmap.
- Set priorities for each product release and created PRDs for the engineering teams.
- Coordinated and analyzed findings from the companyʼs first major qualitative market research effort, presenting weekly reports and next steps.
- Oversaw testing for major releases and the successful closure of launch-critical bugs.
- Worked in a wide range of other areas, including industrial and graphic design, UI/UX, pricing plans, and business models.
Company Description
-
- Helped shape the mobile device startupʼs short, mid, and long term product roadmap.
- Set priorities for each product release and created PRDs for the engineering teams.
- Coordinated and analyzed findings from the companyʼs first major qualitative market
research effort, presenting weekly reports and next steps.
- Oversaw testing for major releases and the successful closure of launch-critical bugs.
- Worked in a wide range of other areas, including industrial and graphic design,
UI/UX, pricing plans, and business models.
Design Intern
D2M(June 2009 - September 2009)
Responsibilities
- Developed and executed a major PR project for the product design consultancy.
- Revised brand statement with the Director of Marketing and Business Development.
- Participated in client work for electronics, automotive, and medical device companies.
Company Description
-
- Developed and executed a major PR project for the product design consultancy.
- Revised brand statement with the Director of Marketing and Business Development.
- Participated in client work for electronics, automotive, and medical device companies.
